Monday, July 30, 2012

More on educating your employees about being “profersonal”


Earlier this morning, I wrote about the confluence of our professional and personal personas, and the need for employers to educate employees about the importance of maintaining a proper online image. How do you go about engaging in this education? The U.S. Olympic Women’s Soccer team provides a great example.

Goalie Hope Solo took to Twitter (where else) to criticize media coverage of her team’s defensive play after their 3-0 win Saturday against Colombia.

Instead of disciplining Solo, coach Pia Sundhage sat her down and talked to her about the importance of her online image. Per ESPN:

“We had a conversation: If you look at the women’s national team, what do you want (people) to see? What do you want them to hear?” Sundhage told reporters at the team hotel. "And that’s where we do have a choice—as players, coaches, staff, the way we respond to certain things.”

Thank you Coach Sundhage for providing a perfect epilogue to my post from earlier this morning.